Product Development

Managing the lifecycle of your idea might seem a long way off when you first start in the technology transfer process but building in product management when you start commercialising your product or service can help with the success and longevity of your business.

Product development and management covers a wide range of activities:

Planning testing during product or service development, transferring to production

Co-ordinating data to support marketing materials

Design and implementation of packaging

Providing technical training and support to field sales

Technical support and trouble-shooting

Listening to the customer to develop new applications or service lines

Obtaining feedback to improve the whole customer experience

Support improvements in quality

Change management